Colours Trend of 2023
PANTONE: VIVA MAGENTA
Date: January 02nd, 2023
Welcome to the Series of the Colours Trend for 2023.
We selected 10 colours of the year from some of the biggest world paint experts’ companies. In today’s article we will talk about Viva Magenta, the Pantone’s colour selection of the year.
Behind the scenes, a team of dedicated specialists meticulously investigates the psychology of colours, aiming to harness their positive impact on people’s lives. Specifically tailored for interior spaces, these carefully chosen hues are designed to create a warm and harmonious ambiance within any room.
These latest colour trends are the result of meticulous consideration, serving as an abundant source of inspiration for interior designers, while also leaving their mark on fashion and architectural realms. As we embark on this new year, warm, organic, and neutral tones take the spotlight, offering a diverse range of colours for you to play with and infuse into your interior spaces, enabling you to curate an atmosphere that perfectly aligns with your personal taste and emotions. Get ready to embark on a colour journey that will transform your living spaces into havens of beauty and tranquillity.
Viva Magenta being chosen as PANTONE’s Colour of the Year of 2023 is an exciting and energetic selection. Leatrice Eiseman’s, Executive Director, Pantone Colour Institute, statement about drawing inspiration from nature and the real world in this technology-driven age resonates with the choice of Viva Magenta. Inspired by cochineal, a precious and vibrant red dye, this colour exudes strength and brightness.
This colour represents fearlessness, confidence, courage, and excitement. It’s bold and vivacious nature fills spaces with a sense of bliss and provides a reason to celebrate. According to Eiseman, this colour reconnects us to the essence of the natural world, invoking the powerful forces of nature and reminding us of our roots.
By incorporating Viva Magenta into design and decor, one can infuse spaces with its spirited energy. Whether used as an accent or as a dominant colour, Viva Magenta adds a vibrant and celebratory touch to any environment. Its presence brings joy and vitality, uplifting the atmosphere and evoking a sense of passion and enthusiasm.
One of the remarkable aspects of Viva Magenta is its inclusive nature. It welcomes everyone, whether they already possess audacity and boldness or are aspiring to cultivate those qualities. This colour becomes a symbol of self-expression and encourages individuals to embrace their unique identities and push the boundaries of their creativity.
Incorporating Viva Magenta into one’s surroundings can serve as a constant reminder to be confident, to break free from constraints, and to embrace new opportunities. It infuses spaces with a vibrant energy that encourages individuals to step outside their comfort zones and live authentically.
PANTONE’s choice of Viva Magenta is indeed a powerful statement. It carries the ability to empower, liberate, and encourage individuals to explore new avenues, embrace creativity, and express themselves without limitations. Leatrice Eiseman’s statement further reinforces this idea, highlighting how Viva Magenta galvanizes our spirits and helps build inner strength.
One of the remarkable aspects of Viva Magenta is its inclusive nature. It welcomes everyone, whether they already possess audacity and boldness or are aspiring to cultivate those qualities. This colour becomes a symbol of self-expression and encourages individuals to embrace their unique identities and push the boundaries of their creativity.
Incorporating Viva Magenta into one’s surroundings can serve as a constant reminder to be confident, to break free from constraints, and to embrace new opportunities. It infuses spaces with a vibrant energy that encourages individuals to step outside their comfort zones and live authentically.
Viva Magenta’s empowering and inclusive characteristics make it an ideal colour choice for those seeking to make a bold statement and unleash their inner potential. It serves as a catalyst for personal growth, creativity, and self-discovery, providing a visual representation of courage and audacity.
It is a fearless and invigorating colour choice. It serves as a reminder to embrace the beauty of nature, connect with our origins, and celebrate the vibrant and powerful aspects of life.
Overall, Viva Magenta as PANTONE’s Colour of 2023 is a powerful symbol of empowerment and self-expression. It invites individuals to embrace their true selves, explore new horizons, and fearlessly pursue their passions.
Find out more colours at PANTONE.
Stay tuned for more inspiration and guidance on this captivating journey through the Colour Trends of 2023.
Thank you for reading and for being with us through this article!
